# Blog

From a 1970s Massachusetts mill to your wardrobe: how fleece jackets revolutionized outdoor gear by solving wool's problems with petroleum-based innovation. One generous patent decision changed everything.

Discover how business owners are turning their teams into walking advertisements and customer magnets with one simple investment: quality work uniforms that build trust and boost profits.

A softshell jacket is your go-to outer layer for active pursuits where breathability and freedom of movement are just as important as weather protection.

A sneak peak behind the scenes at Cloke with the 2025 Leavers Photoshoot

Come along with William and read about the Monowai Fleece Tee getting tested on a weekend camping trip

Not all blank tees are created equal. We're spilling the secrets behind choosing the perfect blank for printing—because your choice says everything about quality.

Can't tell how warm a jacket is just by looking? Neither can most people. We've cracked the code with our simple warmth rating system.

Meet the jacket we stockpile because we use it so much. The Balfour isn't just our go-to—it's the go-to for good reason.

Which hoodie is perfect? Like choosing a favourite child, it's tough. But we can choose our Origin Hoodie—the one we stockpile at stadium-filling levels.

Our first go-to tee recommendation? The Outline Tee—so essential we've stocked enough to fill Mt Eden Stadium. Here's why we reach for it daily.